Here you can see competitive pages currently ranking in SERP, and get an idea as to whether the content of your page can outrank what is ranking currently. If not, look for alternative keywords that might be more achievable for your business. Page speed directly impacts both search rankings and user experience. Slow-loading pages can also increase bounce rates, lead to customers going elsewhere, and hurt your business’s bottom line. Visual content (like images and BHS Links videos) makes your pages more engaging and helps readers better understand your content. Target keywords are the search terms your potential visitors use to find content like yours in search engines like Google and Bing.
How To Create Helpful Content Post-HCU
Core Web Vitals apply to your site’s mobile and desktop versions. The last step is to test everything using Google’s Lighthouse Chrome Extension. Don’t forget to check how it loads on different browsers and mobile devices.
Tối ưu độ chuyên sâu của content
At Stellar, we specialize in content strategy, development, and optimization. Creating new web pages helps brands market new products and services or target new locations. Our team is well-versed in creating individual web pages that boost your site’s visibility. With each new page creation, you can expect quality, user-focused, well-optimized, and search engine-friendly content. In some cases, orphan pages may still attract traffic—whether through direct, or other external links. Not every page on your website is easy to find or access—some can actually be hidden away with no internal links pointing to them at all.
- When your images have clear titles and descriptions, they can rank for relevant keywords in Google Image Search.
- Some might be intentionally left out of the structure such as Thank You pages or promotional landing pages.
- Given that 54% of Americans lack literary proficiency (essentially reading below the equivalent of a sixth-grade level), this means we’re alienating at least 46% of readers.
- For the latest, follow Cyrus on Twitter, or check out more of his posts on Moz.
- NLP essentially allows Google to understand the meaning behind your content, not just the keywords and phrases.
Image optimization
Headings make a website and blog content easier and more enjoyable to read, header tags also simply make the content more organized. Think of them like road signs that guide the user through your content, from the start to the end. Using a specific keyword too often in your content will make it difficult to read and will negatively affect the user experience.
With On-page's built in AI detection, you can scan entire websites for AI written content or use our text scanner to scan individual documents. You'll get a report predicting the relevancy of the guest post to the target page. Uncover your ratio of good vs bad links so you can perform better on Google. However, you might encounter a steep learning curve, especially if you’re new to web analytics.